Meet Sarah

Sarah Williams’ entrepreneurial journey started in 2013 with a brick-and-mortar retail store that quickly became a thriving local business. The desire to provide her most loyal customers with an exclusive, VIP-style experience led her to launch a subscription box in 2017, despite having little knowledge of that business.

Sarah dug in and learned all the things she needed to know in order to launch and grow a subscription box business. The result? A seven-figure business dedicated to surprising and delighting thousands of subscribers each month.

The same desire to serve that led Sarah to start her subscription box then led her to teach other product-based entrepreneurs how to start their own subscription box businesses. Sarah and her team work with thousands of subscription box entrepreneurs every day within her two signature programs - Launch Your Box and Scale Your Box.

Through her memberships and top-ranked podcast, The Launch Your Box Podcast, Sarah helps people realize the dreams they have for their own subscription box businesses. As the owner of two seven-figure businesses, Sarah is frequently sought out as an expert in the subscription box industry, regularly appearing on podcasts, industry publications, and on stage at live industry events.